VIP’s Mission & Vision

Our Mission Statement & Vision

The mission of VIP San Rafael is to provide our customers with a safe, comfortable, fun, and informed adult shopping experience. We promote a sex-positive environment where individuality and personal choices can be explored, enhanced, and celebrated. We strive to provide our customers with unparalleled service and competitive pricing to ensure an exceptional shopping experience.

At VIP we envision a world that supports individual expressions of freedom and sexuality, and the right of every person to choose products free from social bias or judgment. VIP is committed to realizing this vision by maintaining a culture that is diverse, knowledgeable, positive, respectful, supportive and open. Staff Members continue to innovate and elevate our Adult Store , SpecialtySmoke Shop and Vapor Emporium with the newest products, best practices and educational information to assist and empower our customers to shop with clarity and confidence.

"Not your average sex shop..."

So what's all of this mean for you, the customer? At VIP, you can expect an experience that far exceeds that of the stereotypical sex shop. It is our goal to remove the awkward, uncomfortable, and uncertain feelings that customers too often feel while shopping in more old-school, seedy sex shops. We do this by providing our clients with exceptional customer service in an upscale boutique setting. We support and encourage safe,  informed, consensual sexual expression. VIP is committed to realizing this vision by empowering our customers with the knowledge and tools to value their sexuality. We strive to provide the necessary educational information, products, and other resources to enrich personal relationships, heighten pleasure, and to provide for more fulfilling adult experiences. We always have your best interest and your intimacy needs at heart, and we'll go out of our way to make sure you have a great experience shopping with us. Our store is a sex-positive, body-positive, inclusive environment. VIP welcomes customers of all races, cultures, gender identities, sexual preferences, and erotic appetites! We believe that VIP is Marin's ultimate high end sex shop- but don't just take our word for it. Stop in to VIP and let us show you what makes us the ultimate adult shopping experience!